Campaign Update by David Blackmon

Campaign Update by David Blackmon

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Campaign Update by David Blackmon
Campaign Update by David Blackmon
Sunday's Splendiferous Absurdity: WaPo Buries the Lede in Stunning New Poll

Sunday's Splendiferous Absurdity: WaPo Buries the Lede in Stunning New Poll

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David Blackmon
Sep 24, 2023
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Campaign Update by David Blackmon
Campaign Update by David Blackmon
Sunday's Splendiferous Absurdity: WaPo Buries the Lede in Stunning New Poll
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So, imagine you’re an editor at a major print media platform today. And imagine that your organization has teamed up with one of the big 3 broadcast TV networks to conduct a poll that comes up with stunning results showing that Donald Trump now leads incumbent nominal POTUS Joe Biden by 9 percentage points.

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Wouldn’t you want to release the result of this poll at a time of the week in which you know the maximum number of eyes will see it?

Of course you would.

And wouldn’t you want to include the obvious most newsmaking facet of the poll in the story’s first paragraph, if not in the headline itself?

Of course you would.

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